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HOW DOES THE SOLUTION ADDRESS
THE PROBLEM?
By working collaboratively with Research & Development institutes, universities, manufacturers, investors and customers, democratisation of solar PV solutions is made possible:
1.
Solar Technology companies, developers and manufacturers benefit from high orders. Also, through employment programs, manufacturers benefit from excellent and affordable talent from Medellín and Colombia.
2.
Banks and investors benefit from the return on investment, the generation of employment and growth in emerging markets.
3.
The 'Haves' benefit from obtaining a highly reliable, cheaper solar solution. In addition, they benefit from generating growth in the ‘Have-not’ communities.
4.
The 'Have-nots' benefit by having reliable and accessible electrification, able to contract other services such as connectivity, which will allow them to become educated with online courses, as well as having a better quality of life.
PHASE 1 - TARGETS
YEAR 1
Impact
Enter into the Colombian market with the latest solar technology - Interdigitated Back Contact (IBC) solar modules.
YEAR 2
Impact
Develop 50/50 Group Energy Innovation Hub and expand IBC solar solutions in small and middle business.
YEAR 3
Impact
Initiate lightwieght solar module manufacturing to disrupt
the applications of solar energy and make it accessible to absolutely everyone
from construction to telecoms to logistics and transport to connectivity and education
PHASE 2 - TARGETS
With our lightweight solar technology module development and
deployment revolutionise the energy sector in Colombia and LATAM
The Future Is 50/50
Addressing sustainability:
We work with local entities to drive sustainable economic growth and productive employment,
thus supporting the
SDG "Decent Work and Economic Growth".
In addition, with so much yet to achieve in the PV industry and certainly in Colombia, we contribute actively in empowering young people to explore other innovative ways to implement solar panels locally.
COMMON FINDINGS WHEN ENGAGING OUR CUSTOMERS
1) Majority of people only knows about applications of solar technology for solar farm and rooftops
2) Households across the board expressed being unhappy about the service and electricity prices with the operators in Colombia
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3) Inequality across the city demarks the great differences in opportunities across strata 1 & 2 vs. 5 & 6.
4) The current electricity system is unreliable even in areas well developed where electricity bills are high
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5) Majority of people believe that solar energy is a fuel not a technology.
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6) Emerging markets believe PERC Tier 1 technology is latest technology.
